little crumbs

by sam

Sam reached out to me while she was still balancing life as a teacher with a growing "side hustle" obsession. She had the talent and was already snapping photos of her cookies, but she knew she needed more than just an Instagram page to launch properly, she needed a brand that felt as intentional as her bakes.

the backstory

the logos

The vibe for Little Crumbs was built on "handwritten recipe" nostalgia, mixing playful, crumb-like textures with a bright, celebratory palette. Designed to feel like a warm, personal note, using wavy lines and custom illustrations it makes the brand feel just as heart-felt as the bakes themselves.

the palette

the brand breakdown

“Working with you was such a dream! Your communication, approachability and attention to detail is next level!”

the socials

We worked together to move her brand from "hobby baker" to a professional business from day one. Now, her whole look is just as playful and handcrafted as the cookies themselves, making her instantly recognisable to her customers who are looking for that personal touch.

little crumbs

by sam

The vibe for Little Crumbs was built on "handwritten recipe" nostalgia, mixing playful, crumb-like textures with a bright, celebratory palette. Designed to feel like a warm, personal note, using wavy lines and custom illustrations it makes the brand feel just as heart-felt as the bakes themselves.

“Working with you was such a dream! Your communication, approachability and attention to detail is next level!”

We worked together to move her brand from "hobby baker" to a professional business from day one. Now, her whole look is just as playful and handcrafted as the cookies themselves, making her instantly recognisable to her customers who are looking for that personal touch.

Generation Kind