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• Full Logo Suite: A primary logo, plus secondary marks, submark and logo mark logos have been included, so you always have the right fit for the right space.
• The Signature Palette: A curated set of colours designed to feel calm, intentional, and established.
• Font Pairings: A guide to the exact fonts that make your brand look polished and easy to read.
• Brand Elements & Shapes: Hand-drawn accents and custom shapes to add that "personalised" touch to your graphics.
• Seamless Patterns: Custom patterns to add depth and personality to your website and socials.
• Social Media Templates (Canva only): Ready-to-edit layouts to make your feed look instantly cohesive.
• Brand Guidelines: Your go-to guide on how to customise and use your new identity IRL.
• The Support Library: A video walkthrough and step-by-step instructions so you never feel stuck.
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While this kit is designed to be flexible, it’s a perfect match for: stationery stores, business and life coaches, personal brands, educators, virtual assistants or social media managers, who want to lead with a brand that feels personal and professional from day one.
What you need to know:
• The Essentials: You will need a Canva Pro account and a basic understanding of how to use Canva to get the most out of these files.
• File Formats: Your kit includes editable Canva templates along with PNG and SVG files of the logos and elements for those who prefer to work in Adobe Illustrator.
• Customising: Because your brand elements are SVGs, you can easily change the colours. However, I’ve carefully selected this palette to complement the "Paper + Purpose" aesthetic, so I recommend sticking close to these tones to keep that intentional feel.
• The Fine Print: Due to the digital nature of this product, all sales are final. These kits are for use by one brand/businessand may not be resold or distributed.
FAQS
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I want you to feel like your brand is yours. By limiting the copies, I’m making sure you don't run into your "brand twin" every time you scroll. It keeps you looking high-end, professional and exclusive.
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Yes, all logo files and brand shapes are in SVG format, meaning you can tweak the colours easily. Just remember that the current palette was chosen for its professional, balanced feel, so if you do change them, try to keep that "intentional" vibe in mind.
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This is a semi-exclusive premade kit. It’s a great middle-ground between a 1:1 custom project and a generic template. If you love this vibe but want something 100% unique to you, let’s chat about a custom project - enquire now